There’s no doubt that Talkwalker is a powerful social media listening tool. But at a hefty starting price tag of $9,600 USD for the most basic plan, it’s simply not an option for most marketers’ budgets. Don’t worry though. There are several Talkwalker alternatives out there that offer social listening, social media analytics, and the … Read more
Data is the new oil. Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. With that in mind, let’s explore how proper data use can help you boost sales through social media. Five ways social media data can take your strategy to the … Read more
Social media marketing metrics can optimize your strategy. Keep track of these 7 metrics in 2021 to measure and prove your success.
Updated on December, 2020. Influencers have the power to win the hearts – and pockets – of consumers. It is no surprise, then, that some of the biggest brands in the world are using influencer marketing to promote their products and services. While influencer marketing is effective, not all brands have the budget to afford … Read more
It’s no longer news; Topsy is dead.
Back in 2015, Apple shut the tool down after purchasing it for $200 million two years before. Hardly anyone saw the end of Topsy coming, but well, it happened.
So what now? Of course, you can’t abandon your social media marketing job because Topsy is no more.
You need a Topsy alternative that can perform the same function it did – or go beyond it.
And you’re at just the right place to find that; here are the top three Topsy alternatives you can use:
Social Commerce is here to stay. Here are the best tactics to leverage social to grow sales, and make your products irresistible to your audiences.
While 2020 may have changed our sense of style, fashion brands did not disappoint in creating fierce fashion social media campaigns. Here’s a list of the 5 best fashion social media campaigns proven by their successful results.
Congratulations on being a new or small business owner! You are making our communities healthier, and in return we want you to succeed. So, we made this Social Media Marketing 101 guide just for you. Social media can be a powerful (and affordable!) way to drive brand awareness, engagement and customer retention. We know it … Read more
Twitter Analytics Guide – Updated in November 2020 Marketers are constantly in search of actionable insights to improve their social media strategies, and a guide to Twitter analytics is in order. You’ve likely turned to how-to blogs, attended webinars, and subscribed to newsletters for newer and better social media insights. And while these are all … Read more
Despite restrictions, Halloween made a splash this year, at least on social media. There were over 963.7K posts with the hashtag #Halloween2020, which resulted in 5.5 billion impressions this past October, showing that people were still excited about the beloved holiday. But most importantly, what are people talking about? #TrickorTreat 192.4K Posts and 589.9M Impressions … Read more